Image source from Mas Tu Vu Doyousee
Futuristic fringing and a fellow goldfish is all you need to enter the design world of Cassandra Verity Green. The Hampstead Heath designer, made a splash in the fashion world with her outlandish graduate collection from the prestigious Central Saint Martins. With such a vibrant ‘hello’ to the fashion world, this designer has accomplished so much already. Interning for London designer Nasir Mazhar, her pieces have been featured in i-D magazine, Dazed and Confused, Vogue.co.uk and Grazia. Not only are stores in Japan already salivating at the idea of stocking her knitwear fantastic pieces but has gained raving reviews from blogger Susie Bubble who said Cassandra “expertly crafted knitwear collection made out of pastel beading and moss-esque mohair” (See miss Bubble’s review of the collection on her blog here). It’s this kind of admiration from fashionistas and attention to detail when creating her designs, that got the emerging designer featured in Lady Gaga’s Artpop promo picture (as seen below). Where the pop star and emerging designer supporter Gaga wore her Cassandra’s C.V.G suede platform sandals featured in her graduate collection.
Lady Gaga wearing C.V.G suede platform sandals
Image source from Gaga Daily
Her graduate collection “Neptune’s Daughter” is quite the visual adventure and takes a rather nostalgic inspiration. With her grandmother being the muse behind Cassandra’s pieces, her nan was a 1950s beauty queen and style icon. The collection’s title takes reference to a classic 1950’s film about a swimsuit designer in a romantic comedy, the movie features gorgeous swimwear, which you can see in the swim caps she put down the runway. Cassandra creates a aquatic dreamscape and deterred away from the standard minimalist black, by welcoming greens, whites, pinks all tied into white. When speaking to Kids of Dada writer Morgan Meaker about her collection she explained her emotions on the colour black “it’s been done so much” and how she “always loved anything to do with water” which lead way to her current vision. (Read the full Kids of Dada article here)
Although her label did start with a splash of controversy with the RSPCA who questioned her use of Goldfish in her runway show. Saying that the young budding designer saw the fish as “replaceable ornaments” and though they understood people needed to stand out with their graduate collections the stunt was unnecessary. But what they assumed wasn’t the truth as Cassandra used her own pet goldfish, which were very well looked after and returned home safe and sound. Revealing in an interview with District MTV her deep love for her pet goldfish “Babatunde(him) and Milkshake(her) were my first goldfish, I met them in December last year, it was a wonderful day! I made their tank into a replica of a swimming pool, complete with diving board and ladder, and lots of plants to hide and play in.”(Read District MTV’s full interview here)
Image sourced from Style Bubble
Her design work primarily focuses on the beauty of knitwear that has landed her such a highly regarded reputation in the fashion industry due to her love for the traditional art. In the new year of 2014 Cassandra has been in collaboration with Santoni in Shanghai where her work will be showcased at the Spinexpo, who specialize in showcasing knitwear. When talking to XXYmagazine about Santoni she expressed how she would keep her originality “I have inspiration points that I will be working with, but as this is such an amazing and eye-opening learning experience I don’t want to pigeonhole myself too much. Obviously, I will stay true to my style and aesthetic, but this experience will really help me understand the commercial world of knitwear.” (Read the full XXYmagazine interview here) With a rumoured release of an accessories line to launch after her Shanghai stint, make sure to keep your eye on her work via her website and facebook here.